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How credits work
Each plan gives you a set number of monthly credits. Our Art Director will suggest how to “spend” them based on your brand, goals and creative needs.
- Standard product image (Clothing (Flat Lay), Accessories, Shoes, Beauty, Bags, and Home Goods) = 1 credit
- Advanced product image (Clothing (Ghost Mannequin, Stuffed), Oversized products) = 1.5 credits
- Complex product image (Jewelry, Watches) = 2 credits
- Hand model image = 3 credits
- Full-body model image = 4 credits
- Credits per image vary based on complexity, styling, and setup
You can expect:
- 15 credits → ~8–12 images (up to 15 deliverables)
- 50 credits → ~25–40 images (up to 50 deliverables)
- 100 credits → ~50–85 images (up to 100 deliverables)
Enough for a launch, campaign refresh, or ongoing content across ads, site, and social — depending on your mix.
Creative
direction for
e-comm visuals
Stop guessing what to shoot. Get a production-ready visual campaign concept for your PDP, ads, and socials — in days.
Trusted by 2,500+ brands
Problem
Brands often come to product photography studios with a strong product but no creative direction. As a result, visuals look clean yet miss the opportunity to differentiate and express the brand.
Brands often come to product photography studios with a strong product but no creative direction.
As a result, visuals look clean yet miss the opportunity to differentiate and express the brand.
As a result, visuals look clean yet miss the opportunity to differentiate and express the brand.
What you get
The creative decision — made before production
We give you a clear, production-ready campaign concept before you spend money on a visual content.
The Idea
Hours of research about your brand, audience, and goals compressed into one clear, production-ready campaign idea.
moodboards
Curated visual references that define the look, tone, and rules of the campaign, so everyone aligns on how it should feel before production.
production plan
A detailed, execution-ready plan that turns the concept into concrete content types, shots, locations, and channel-specific deliverables.
...this is a missing step between a brief and production
Openhouse case
From product on white to cohesive lifestyle campaign
One concept -> consistent visuals across channels.
[1/3] Starting point
STANDARD on-white
photography
Product-only images on white showed the garment clearly, but failed to communicate brand point of view.
[2/3] Creative decision
“Modern uniform,
softened by nature”
softened by nature”
A clear campaign idea placing refined utility garments in quiet outdoor settings, without losing product focus.
[3/3] Result
12 cohesive lifestyle
images (AI-assisted)
images (AI-assisted)
A set of shots beyond PDP, usable across website, campaigns, and social with a single visual language.
Built for DTC brands ready to move beyond on-white product shots into cohesive campaigns.
how it works
One price.
No agency
overhead.
Visual concept
$995
5 days turnaround. Revisions accepted.
Best for brands planning a campaign,
drop, or new visual direction.
drop, or new visual direction.
15–20 min. No pitch. Just clarity on your next campaign.
What it gets you...
Creative clarity before production
One concept across all channels
Agency-level thinking, no agency overhead
Built to ship, not just inspire
Faster decisions, fewer revisions
Replaces a $10k–$25k agency concept.
clients love it
Curious?
Let’s chat
Let’s chat
Pick a time that works best for you ->↓
Hop on a 30-min call with Alex to discuss your needs and how we can help.
FAQ
Still have questions?
Still have questions?
Chat with an expert.
Chat with an expert.
What exactly do I get?
You receive a production-ready visual concept, delivered as a PDF.
It includes:
- Hours of research about your brand, audience, and goals compressed into one clear, production-ready campaign idea.
- Art-directed moodboards (vibe + tactical)
- A clear production plan outlining what to shoot and why
This is the exact document used to guide a real shoot — not a moodboard dump or abstract strategy.
How is this different from a moodboard or creative brief?
Moodboards show inspiration. Briefs describe requirements.
This service makes the creative decision.
We define what you’re shooting, why it works, and how it scales across channels — before production starts. It’s the missing step between a brief and a photoshoot.
This service makes the creative decision.
We define what you’re shooting, why it works, and how it scales across channels — before production starts. It’s the missing step between a brief and a photoshoot.
Is this a concept only, or do you also produce the visuals?
This service is concept only.
You can:
- Execute it with Squareshot
- Use your in-house team
- Work with any photographer or studio
The concept is execution-agnostic and designed to survive real budgets, timelines, and constraints.
How long does it take?
Standard delivery is 3–5 business days.
A 48-hour fast-track option is available.
We optimize for fast, confident decisions, not long decks or endless iterations.
A 48-hour fast-track option is available.
We optimize for fast, confident decisions, not long decks or endless iterations.
How many revisions are included?
One focused alignment round.
The goal is a single clear approval moment, not ongoing back-and-forth. Most revision pain in production comes from unclear direction — we eliminate that upfront.
The goal is a single clear approval moment, not ongoing back-and-forth. Most revision pain in production comes from unclear direction — we eliminate that upfront.
Will this work across PDP, ads, and social?
Yes — that’s the point.
Every concept is designed to scale across channels:
- Product pages (PDP)
- Paid ads
- Social content
- Landing pages
One idea. Multiple outputs. No fragmented shoots.
Who is this best for — and who is it not for?
Best for:
- Fashion, beauty, jewelry, lifestyle brands
- Early to growth-stage e-commerce teams
- Founders and marketers who feel visuals lack cohesion or identity
Not for:
- Brands with a locked-in global creative agency
- Clients looking only for execution, not thinking
- One-off, ultra-low-budget image requests
Why is this worth $995?
Because it replaces the most expensive mistake: producing visuals without a clear idea.
This typically replaces:
- $10k–$25k agency concept work
- Multiple reshoots or revisions
- Fragmented visuals that don’t compound
If the concept is wrong, everything after it is wasted.
This service exists to prevent that.
Can I proceed if my project doesn't
meet the minimum order amount?
meet the minimum order amount?
Absolutely! However, you will need to cover the difference between the cost of the images you ordered and the cost of 20 equivalent images. This is required to cover the minimum talent booking time and pre-production fees.
Can I build a shoot using both a
Squareshot and my own model?
Squareshot and my own model?
Certainly! In such cases, the standard Squareshot casting process and a minimum order of 20 images (10 for each model type) still apply.
What if I fail to show up for
a model shoot?
a model shoot?
If the client-contracted model(s) or brand representative is unable to join the remote or in-studio shoot within 2 hours without any notice or fails to show up, a no-show fee will be applied and the shoot will be automatically rescheduled without additional charges. Please read our сancellation & rescheduling terms, and no-show & late fees documents for more info.
Can I bring the items on the day of
the shoot?
the shoot?
Items that require fitting on models should be sent in advance. Products that do not require fitting, or are shot without models, can be brought with you on the shoot day. However, this isn't recommended because all products are processed and prepared for the shoot in advance to avoid unexpected issues and delays.
Can I change the guidelines during
the shoot?
the shoot?
Yes, you can slightly change the guidelines during the shoot if they don't significantly affect the overall complexity or duration of the photoshoot and retouching process. Remember that the changes should not reduce the number of deliverables specified in the original proposal, as the shoot is planned based on a predetermined volume. If the guidelines change, extra retouching fees may apply if they increase the complexity of the post-production process.
How many models are included
in the price?
in the price?
For every 10 images ordered, the cost of 1 model is included in the price per image. If you want to include additional models not covered by the per-image price, it will cost $900 per model.
Example: If you order 35 images and want 4 models to be photographed per shoot, here's the price breakdown: 35 images X $200/image + $900 for the 4th model = $7,900.
Example: If you order 35 images and want 4 models to be photographed per shoot, here's the price breakdown: 35 images X $200/image + $900 for the 4th model = $7,900.
Who provides the outfits for model photoshoots?
You can either provide your own outfits or use our "Complete the Outfit" add-on service for $100 per outfit. This service includes selecting clothes, coordinating accessories, choosing shoes, layering and styling outfits, recommending hair and makeup (if applicable), and conducting fittings and adjustments.
Can I change the on-shoot approval
option before the shoot has started?
option before the shoot has started?
If you've booked an in-studio shoot but can't attend physically, you can switch to remote approval at no extra cost. Please notify your Account Manager at your earliest convenience.
Can I change the number of
deliverables during the shoot?
deliverables during the shoot?
For each deliverable, we photograph multiple variants of the same image (angle, styling, composition, outfit, etc.) to create a selection pool. You can choose more images from the selection pool than outlined in the original proposal. Each additional image will come at a rate of 50% of the original image price. However, you cannot choose fewer than the number specified in the original proposal, as the shoot is planned based on a predetermined volume.
Requests for new images (angles, styling, composition, outfit) that differ from the original shot list and extend the production time are considered new deliverables and come at full price.
Requests for new images (angles, styling, composition, outfit) that differ from the original shot list and extend the production time are considered new deliverables and come at full price.
What if I can't attend the shoot on
the proposed dates?
the proposed dates?
We propose the day for the shoot within 3 business days after the invoice is paid. If you can’t attend for remote or in-studio approval, we'll propose a date within your availability. Please note that the project turnaround time will be extended by the number of days between the initially proposed date and the actual shoot day.
Secure Early Access
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shoot
Project type
PER-IMAGE
HOURLY
AI CAMPAIGN
This is some text inside of a div block.
Deliverables
5 IMAGES ($975)
10 IMAGES ($1,450)
Additional images: $95 each
MODEL SOURCE
SQUARESHOT
MY MODEL
Model type
RECOGNIZABLE
UNRECOGNIZABLE
HAND MODEL
FOOT MODEL
FULL BODY
HAND/FOOT
Shoot duration
QUARTER DAY
HALF DAY
FULL DAY
EXTENDED DAY
8 HOURS
~12-48 images*
Setup & wrap-up time:
~0.5h
Lunch break:
~0.5h
Shoot time:
~0.5h
$7,450
Extra time:
$375/h
*Varies by product and shoot complexity
what’s included?
-> Studio space (2 hours)
-> Studio space (8 hours)
-> Studio space (8 hours)
-> Studio space (8 hours)
Crew
-> Studio space (8 hours)
-> Studio space (8 hours)
-> Studio space (8 hours)
-> Studio space (8 hours)
Requirements
-> Studio space (8 hours)
-> Studio space (8 hours)
-> Studio space (8 hours)
-> Studio space (8 hours)
Available add-ons
-> Studio space (8 hours)
-> Studio space (8 hours)
-> Studio space (8 hours)
-> Studio space (8 hours)
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Models preferences
Model preferences
If you choose for Squareshot to cast models for your shoot, please specify characteristics, such as ethnicity, sex, body type, and age group. If you have no specific preferences and would like for us to recommend you models, toggle preferences off.
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